About me

I’m Joe Konderla, a British agency-trained freelance copywriter, social media manager, and content marketing manager based in Helsinki, Finland. 

I’ve written persuasive copy throughout my five-year career to influence, impact, and inspire B2B and B2C customers. 

How I became a copywriter 

My journey as a copywriter began when I sent my blog about Finland to Joel Willans, author of the highly successful Very Finnish Problems books, social media pages and CEO of Ink Tank Media.  

Seeing that I held a 2:1 degree in advertising and could write engaging and shareable content, he offered me a job and trained me as a copywriter.

Within a few months, I was writing for famous brands and managing the Very Finnish Problems Facebook, Twitter Page, and online store.  

As a freelancer, I specialise in crafting engaging and persuasive copy for technology companies, luxury brands, recruitment companies, and entertainment websites.      

During my career, I’ve written hundreds of SEO- friendly blog posts that have received thousands of shares on social media, attracted customers to Shopify stores with captivating newsletters, written website landing pages, product descriptions, company white papers, promotional film scripts, film subtitles, long-form guides, tourism brochures, thought leadership articles, press releases and more.

So, whether you’re a fledgling start-up or an established company, I can help turn your vision into words and share your awesome business with the world.